WINNIPEG, MB – The Manitoba Junior Hockey League (MJHL) is pleased to introduce the MJHL Road Show, presented by UPL and Heritage Farms Brewing.
The MJHL Road Show is a bi-weekly digital spotlight that will feature live game coverage of select MJHL regular season games from the time before puck drop to after the final buzzer. Fans who follow along on the MJHL’s social media platforms can expect to see quality in-game highlights, exclusive interviews, behind the scenes looks and post-game content throughout the 2026-27 Road Show.
“With the success of our digital playoff coverage last season we thought this would be a great way to mimic that experience by giving fans and MJHL consumers more quality content and action behind the scenes during the 2026-27 regular season,” shared Erik Swar, MJHL Director of Marketing & Partnerships. “We are thrilled to have both UPL and Heritage Farms Brewing involved in the Road Show feature and look forward to taking the MJHL’s digital presence to new heights this season by showcasing some of the amazing things our organizations are doing on and off the ice.”
Kicking off the Road Show schedule will see the defending Turnbull & Centennial Cup champion Niverville Nighthawks, hosting the Winnipeg Monarchs on opening night before the Steinbach Pistons host the Winkler Flyers the following night in a classic MJHL rivalry game.
Noteworthy game nights include the Waywayseecappo Wolverines annual Truth & Reconciliation game at the end of September, the Dauphin Kings annual Ukrainian Night game in January, along with many more around the league. To follow along with the Road Show, follow the MJHL across all digital platforms – Instagram, Facebook, X, and TikTok @mjhlhockey
Heritage Farms Brewing is the Official Beer of the MJHL. Officially established in 2024, Heritage Farms Brewing continues to flourish and grow in southern Manitoba. From grain to glass, Heritage Farms Brewing takes pride in using the finest ingredients. For more information, click here.
UPL is a provider of a comprehensive portfolio of agricultural solutions. Using their expertise in manufacturing, technology, formulation and registration, UPL has developed an unequalled range of cost effective solutions. For more information, click here.
